Puma by Rudolph Dassler
Rudolf Dassler founded the company PUMA in 1948 and at the same time, he registered the first PUMA logo picturing a puma jumping through a slim letter “D” (for Dassler). This logo is now reliving a revival with the “Rudolf Dassler Schuhfabrik” collection where the designs focus on the heritage of the company that the strong and charismatic Rudolf Dassler founded nearly 60 years ago.